Monday, March 05, 2007

Disintermediation, Sexy Time

Back during the internet boom, The Industry Standard, that great but short-lived magazine did a piece on the porn industry. Specifically, on how far in advance they were in the areas of e-commerce, online marketing, and their sophisticated networking of content by players in that space. I looked for the piece online but didn't have any luck tracking it down.

Consumer-generated has hit the world of online porn, sites like PornTube and YouPorn are popping up daily.

There's so much talk about the disruptive shifts happening in the advertising and media worlds as a result of consumer generated content but there isn't much discussion about the porn industry in major media, even from a strick business perspective. Are the captains of industry in porn fretting like the ad and media guys?

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